• We aim to lead in all disease areas in which we are active.
• Our key contribution is to discover and develop innovative biological medicines and make them accessible to patients throughout the world.
• Growing our business and delivering competitive financial results is what allows us to help patients live better lives, offer an attractive return to our shareholders and contribute to our communities.
• Our business philosophy is one of balancing financial, social and environmental considerations
  – we call it ‘The Triple Bottom Line’.
• We are open and honest, ambitious and accountable, and treat everyone with respect.
• We offer opportunities for our people to realize their potential.
• We never compromise on quality and business ethics.

Every day, we must make difficult choices, always keeping in mind what is best for patients, our employees and our shareholders in the long run.

It’s the Novo Nordisk Way.

The Essentials are as such an important means for identifying actions which our organisation may take to further align our way of working with the thinking and values that characterise the Novo Nordisk Way.

• We create value by having a patient centred business approach.
• We set ambitious goals and strive for excellence.
• We are accountable for our financial, environmental and social performance.
• We provide innovation to the benefit of our stakeholders.
• We build and maintain good relations with our key stakeholders.
• We treat everyone with respect.
• We focus on personal performance and development.
• We have a healthy and engaging working environment.
• We optimise the way we work and strive for simplicity.
• We never compromise on quality and business ethics.

Novo Nordisk’s ambition is to be a sustainable business. By this we mean:
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Since 2004, we have published?one integrated annual report?that accounts for our financial, social and environmental performance.?Find more information about our performance across the Triple Bottom Line on these pages.?